Summary
Popular paid advertising channels
Facebook/instagram ads, Pinterest ads, google/youtube ads, snapchat ads, tiktok ads & influencer sponsorships
Demographic
Build an effective ad campaign by targeting a niche demographic that converts well with your campaign objective
Retargeting campaigns
97% of people who visit your site for the first time leave without buying anything. Retargeting campaigns remind your website visitors of your products and services after they leave your website without buying.
A/B Testing
Test multiple images & text combination to increase ads campaign conversion goals.
Creating ad content
The best content type depends on the style of the platform. For creating images use tools like Canvas & Photopea(free). For video use tools like veed.io & Kapwing.
Affiliate programs
Leverage affiliate programs to incentivize others to promote your products